Ten Tips for Tripling Your Closing Rate From One-on-One Enrollment Conversations

High-Ticket SalesIt was 1990 and we were three years into my first business – a direct selling company, that my husband and I had started with just $5000. We were selling a line of fashion jewelry through in-home parties and having a blast. My sales force consisted of me, Peggy Neilson and Nancy Desurpa, both of whom were selling for me part-time.

I knew that to achieve our dream of changing lives and having a multi-million-dollar company, I would need to get REALLY good at finding, engaging and recruiting hundreds of women to sell our line of jewelry.

However, I was not impressed with how recruiting was done in those days, and went on a quest to find a way to “enroll” others, in a way that was aligned with my personal values of service and contribution. […]

A Seven Day Series on How to Create Courses Clients Crave

Heart on Beach

Have you heard the news? The sale of educational programs online is at an all-time high. In 2015 alone, sales of online programs exceeded the $100 billion mark and this year it continues to rise.

How about you? Are you getting a piece of that $100 billion market with a virtual course of your own?

If not, you are missing a huge opportunity to scale your business, reach more people and create a windfall of recurring revenues.  When designed correctly, your virtual course can be offered as a Do-It-Yourself course or become the epicenter of a high end coaching or mastermind program, which you can scale and leverage.

BUT there’s a problem. There’s a “Dirty Little Secret” behind these impressive statistics and it’s something you need to know. […]

How “Foreplay” Can Improve Your Virtual Course Experience

If you are a coach, consultant, trainer or speaker who is delivering our life-changing content on line, I’ve got some important questions about HOW you are delivering your content.

» Are you so excited to give clients what you know they need that you rush to the how and skip over the all-important why?

» Are you so sure of what your client needs that you fail to gather the information that could infuse your programs with insight, revelation and mind-blowing intimacy – even in a virtual environment?

» Are you so anxious to deliver your message that you skip past creating a shared understanding so clients have a sense of safety, clarity and excitement? […]

Day 25: Six Tips for Taking Your Content Virtual

Welcome to day 25 of “30 Days Behind the Curtain with Jane.”

CashHaving launched 15 virtual courses of my own and helped nearly 75 clients do the same with our online delivery platform, I’ve learned quite a bit about delivering content online.  One thing remains true – there is a science to creating transformational programs that keep students engaged and experiencing the transformation you promise. Here are few tips to either assess what you’ve already created or get you started on the path to virtual profits.

1. Give Them Your Best – Your first E-Learning Platform should be based on your most popular program – your signature content upon which your brand is built. […]

Day 7: Website Shame and My Big Gulp Moment

Welcome to Day 7 of “30 Days Behind the Curtain with Jane”

shameBAs a business coach, it’s my job to help clients get clear and tell the truth about where they are, what’s working and what’s holding them back. This sort of “truth telling” enables us to get clear about what needs to change to produce better results. It’s powerful, always leads to significant shifts and can be uncomfortable at times.

I also feel I must hold myself to a higher standard and strive to “model” for others how I believe business should be done. So imagine my discomfort, realizing I had been avoiding this “truth telling” process for one of my own businesses, the Virtual Training Academy.

Mind you, the Virtual Training Academy has been growing steadily. We have a constant stream of perfect clients for whom we have built dozens of online academies. […]

Day 3: Declaring Who We Are and What We Stand For

Welcome to Day 3 of “30 Days Behind the Curtain with Jane.”

day3It’s early Saturday morning and since I have committed to 30 straight days of blogging, I’m using my weekend blogs to muse about what my soul desires and what I am creating through these three businesses.

This morning my attention is drifting to Value Quiz, the youngest of my three businesses and the one that holds the greatest potential for massive expansion. While on the outside it may look like a technology tool, it’s actually a stealth tool for transforming the way experts “connect with” and “court” their tribe. We do this with customized online assessments that help experts better understand what their tribe needs and then personalize their e-communication so prospects feel seen, understood and inspired to take action. It’s powerful, innovative and has the potential to change the way we all market on line. […]

March 29th, 2014|Business Management, Inspiration, Technology|0 Comments

Day 2: Coming Clean About My E-Zine Angst

Welcome to Day 2 of “30 Days Behind The Curtain With Jane,” an experiment in transparency about everyday happenings as I grow my 3 businesses.

FrustratedWomanHave you ever found yourself paralyzed by E-Zine angst?

You know the feeling… you’ve written the message, selected the content topic, triple checked all the links, and laid it all out with just the right images. Then all of a sudden… everything feels WRONG!  It’s not the right message. Do I really like that image? Is it too long? Are there too many invitations? You name it – the moment before we hit the SEND button, we are always questioning ourselves.

Granted, its’ been a while sense I was personally responsible for our in-house e-zine but, man-o-man do I still feel that pit in my stomach when we go to hit the send button. And it doesn’t stop there! The same angst pops up with email drip campaigns and ummm… blog posts. Is it right? Is it good enough? Will people like it? […]

March 28th, 2014|Business Management, Inspiration, Technology|0 Comments

Day 1: A Look Inside My Technology Meltdown

Welcome to Day 1 of “30 Days Behind the Curtain with Jane.”

TechnologyFrustation(This series of blogs is a 30 day experiment in transparency, vulnerability and my unshakable commitment to give you an unedited peek behind the curtain as I grow my three businesses. Click here for the inspiration.)

I knew I was in trouble when it started to JIGGLE. 

No, I’m not talking about the skin under my arms or any other part of my body.  I’m talking about my laptop screen.

Imagine… there I was in Los Angeles, sponsoring an event hosted by Craig Duswalt. We had this kick-ass booth showcasing our two technology companies, Value Quiz and Virtual Training Academy.  The response was great and the leads were flowing in. We were in between breaks so I decided to catch up on email (one of my many obsessions). […]